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Legal

Terms and Conditions

Last updated: 25 October 2026

Terms of Service

These Terms of Service ("Terms" or "Agreement") are a binding agreement between the business that creates a WhaBuzz account (the "Customer", "you", "your") and Surya Narayana Enterprises LLP ("WhaBuzz", "we", "our", or "us"), a limited liability partnership registered in India, with its registered address at F.No.5301, Tower 5, Prestige High Field, Gachibowli, Hyderabad 500032, Telangana, India.

By creating an account, or by using the WhaBuzz API, console or documentation (together the "Services"), you agree to these Terms. If you do not agree, do not use the Services. The person accepting these Terms for a business confirms they are at least 18 years old and authorised to bind that business.

1. DEFINITIONS

"Administrative User" means any person you allow to use your WhaBuzz account, console or API keys.

"Connected Number" means a WhatsApp Business phone number you connect to WhaBuzz through Meta's Embedded Signup.

"Consent" means every opt-in, permission and notice required by law or by WhatsApp's policies for you to message an End User and for WhaBuzz to process their data for you.

"End User" means any person who sends WhatsApp messages to, or receives them from, a Connected Number.

"End User Data" means message content, phone numbers, WhatsApp IDs, profile names, delivery status and other data about End Users that passes through the Services.

"Media Content" means images, video, audio and documents sent or received through the Services.

"Meta" means Meta Platforms, Inc. and its affiliates, which operate WhatsApp and the WhatsApp Business Platform.

"Permitted Purpose" means sending, receiving and managing WhatsApp Business messages through the WhatsApp Cloud API, in line with WhatsApp's Business Messaging Policy, Commerce Policy and these Terms.

"Personal Data" means any information about an identified or identifiable person.

"Subscription Fee" means the monthly fee payable to WhaBuzz for each Connected Number, as listed on whabuzz.com/pricing.

"Subscription Term" means the period during which your account is active.

2. RIGHT TO USE THE SERVICES

2.1. Subject to these Terms, WhaBuzz grants you a limited, non-exclusive, non-transferable, non-sublicensable and revocable right to use the Services during the Subscription Term for the Permitted Purpose.

2.2. You may build your own software on the WhaBuzz API, including software that you offer to your own customers, as long as each business that sends messages complies with these Terms and WhatsApp's policies.

2.3. All rights not expressly granted to you are reserved by WhaBuzz.

3. FEES AND PAYMENT

3.1. The Subscription Fee is ₹500 per month for your first Connected Number and ₹250 per month for each additional Connected Number. WhaBuzz does not charge per message. GST at 18% is added to every top-up, and we issue a tax invoice when you top up.

3.2. New accounts get a 7-day free trial, starting when you verify your phone number. Daily charges start on the later of the day the trial ends and 1 November 2026.

3.3. Fees are paid from a prepaid wallet. You top up the wallet through the SNE Pay Hub (pay.sne-llp.com), which uses Cashfree Payments, in rupees only. The minimum top-up is ₹500. At the start of each day (India time), WhaBuzz deducts one thirtieth of the monthly Subscription Fee for each Connected Number, so a number connected for part of a month is charged only for those days. The wallet balance is held excluding GST. We do not take subscriptions, auto-debit mandates or payment in arrears.

3.4. If the wallet balance reaches zero, sending keeps working for a grace period of 7 days, and we email you each day. After that, WhaBuzz pauses outbound sending (the API returns HTTP 402) until you top up. Inbound messages and webhooks continue, and we do not disconnect your number from Meta because of billing. Charges for the grace days still accrue, and your next top-up clears them first.

3.5. Wallet credit is non-refundable in the normal course. If your account is closed, you can ask for the unused balance to be refunded, as set out on our refund page. Nothing else is refundable.

3.6. Meta charges for WhatsApp messages separately. Those charges are billed by Meta to the payment method on your own Meta account. They are not billed by, collected by, or refundable through WhaBuzz.

3.7. WhaBuzz may change its prices with at least 30 days' notice by email. New prices apply from the end of the notice period.

4. YOUR OBLIGATIONS

4.1. You will comply with all applicable laws, including the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023 and the rules made under them, and with WhatsApp's Business Terms of Service, Business Messaging Policy and Commerce Policy.

4.2. You will get all required Consents from End Users before you message them.

4.3. You will not use the Services to send spam, unsolicited messages, or content that is illegal or breaks WhatsApp's policies.

4.4. You are responsible for all activity under your account and your API keys. Keep your API keys and webhook signing secrets confidential, and rotate them if they may have leaked.

4.5. You are responsible for the acts and omissions of your Administrative Users. You agree not to:

  • use the Services to host or send content that is illegal or infringes anyone's rights;
  • try to access another customer's data, or test the security of the Services without our written permission;
  • disassemble, decompile or reverse engineer the Services, except as the law allows;
  • get around usage limits or fees; or
  • overload the Services in a way that harms other customers.

4.6. You will tell WhaBuzz promptly at support@whabuzz.com if you become aware of any security breach involving your account.

5. MEDIA CONTENT AND END USER DATA

5.1. You confirm that you own, or have the right to use, the Media Content and End User Data you send through the Services.

5.2. For End User Data, you are the data controller and WhaBuzz is your processor. Our Data Processing Agreement forms part of these Terms.

5.3. You authorise WhaBuzz to host, store, process and transfer End User Data only as needed to provide the Services to you.

5.4. WhaBuzz will not disclose End User Data to anyone except: (i) the sub-processors listed in our Privacy Policy and DPA; (ii) as required by law; (iii) with your consent; or (iv) as needed to protect legal rights.

5.5. WhaBuzz keeps message and event bodies for the retention period you choose (30, 90, 180 or 365 days; 90 by default), and does not store Media Content. Event metadata and webhook delivery records are kept as described in our Privacy Policy.

5.6. You are responsible for keeping your own copy of any data you need. The webhook and the events API let you mirror it into your own systems.

5.7. WhaBuzz may use the wording of your WhatsApp message templates and Meta's review outcomes for them (approved or rejected, with the stated reason) in aggregated, anonymised form to improve template drafting suggestions for all customers. Before use we remove business names, links, phone numbers and email addresses, and we never use End User Data or message content for this. You can opt out at any time with PATCH /v1/tenant (template_learning: false) or by emailing support@whabuzz.com; your examples are then removed and no longer used.

6. SERVICE WARRANTIES

6.1. WhaBuzz will use reasonable care and skill in providing the Services.

6.2. Apart from 6.1, the Services are provided "as is" and "as available". WhaBuzz makes no other warranty, express or implied, including that the Services will be uninterrupted or error-free.

6.3. Message delivery depends on Meta and on End Users' devices and networks. WhaBuzz does not guarantee that any message will be delivered.

6.4. WhaBuzz is not responsible for loss of data that has passed its retention period, or that you did not mirror into your own systems.

7. COMPLIANCE AND SUSPENSION

7.1. You are responsible for making sure your use of the Services stays within the Permitted Purpose.

7.2. WhaBuzz may review account activity and usage metadata to check compliance, investigate abuse or answer a request from Meta or a lawful authority.

7.3. WhaBuzz may suspend your account, or a Connected Number, without notice if your use puts the Services, other customers or WhaBuzz's standing with Meta at risk, or if Meta asks us to.

8. INDEMNITY

You will defend, indemnify and hold harmless WhaBuzz against any claims, damages, fines and penalties arising from your use of the Services in breach of law or of WhatsApp's policies, from any claim that your Media Content or End User Data infringes someone's rights, or from your breach of these Terms.

9. LIMITATION OF LIABILITY

9.1. WhaBuzz is not liable for any indirect, consequential, incidental, special or punitive damages, or for lost profits, revenue or data.

9.2. WhaBuzz's total liability under these Terms will not exceed the lesser of the Subscription Fees you paid in the 12 months before the event giving rise to the claim, or USD 500 (or its INR equivalent).

10. INTELLECTUAL PROPERTY

WhaBuzz and its licensors own all rights in the Services, including the software, API, documentation and SDKs, except where an SDK is published under an open-source licence, in which case that licence applies to it. You keep all rights in your own content and data.

11. META AND WHATSAPP

11.1. Your Connected Numbers and WhatsApp Business Account belong to you and stay under your Meta Business account. Meta's terms and policies apply to them.

11.2. Meta sets message pricing, template approval, quality ratings and messaging limits. Meta may change these, or restrict or disable a number, at any time. WhaBuzz is not responsible for Meta's decisions.

11.3. You can disconnect a number from WhaBuzz at any time. The number stays yours and can be used with Meta directly or with another provider.

12. TERM AND TERMINATION

12.1. These Terms start when you create an account and continue until terminated.

12.2. Either party may terminate for convenience with 30 days' notice. Either party may terminate immediately if the other commits a material breach that is not cured within 15 days of notice, or becomes insolvent.

12.3. On termination: your access ends; WhaBuzz removes your business access tokens and deletes your account data within 30 days, except records the law requires us to keep, such as invoices; any unpaid fees become due; and clauses that by their nature should survive, continue.

13. CONFIDENTIALITY

13.1. Each party will keep the other's confidential information confidential and will not disclose it without prior written consent.

13.2. Confidential information does not include information that is public, already known to the receiving party, independently developed, or disclosed with approval.

14. FORCE MAJEURE

Neither party is liable for delay or failure to perform caused by events beyond its reasonable control, including outages at Meta or at our hosting provider.

15. GOVERNING LAW AND DISPUTES

15.1. These Terms are governed by the laws of India.

15.2. The courts in Hyderabad, Telangana, India have exclusive jurisdiction over any dispute.

15.3. Before starting legal proceedings, the parties will try to settle the dispute through good-faith negotiation for at least 30 days.

16. GENERAL

16.1. Entire agreement. These Terms, together with the Privacy Policy, the Data Processing Agreement and the refund page, are the entire agreement between the parties.

16.2. Severability. If any provision is found unenforceable, the rest stay in force.

16.3. Waiver. Not enforcing a right is not a waiver of it.

16.4. Assignment. You may not assign your rights without WhaBuzz's written consent.

16.5. Notices. Notices to WhaBuzz go to support@whabuzz.com. Notices to you go to your account email.

16.6. Changes. WhaBuzz may update these Terms. We will post changes on this page, update the date above, and email account owners about material changes at least 30 days before they take effect.

17. CONTACT US

Questions about these Terms:

Surya Narayana Enterprises LLP
F.No.5301, Tower 5, Prestige High Field, Gachibowli, Hyderabad 500032, Telangana, India

Email: support@whabuzz.com
Website: https://whabuzz.com | Console: https://app.whabuzz.com

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